New Look for Twitter

Twitter is arguably the fastest moving social media site, with a constant influx of news stories, opinions, jokes, pictures and advertising.

It’s busy, noisy and until now it had a very individual way of presenting its content.

From today (28th May) Twitter has launched a new-look site which gives profiles a more personalised look, and includes ‘highlight’ features which are similar to that of other social media sites. The changes have sparked a debate about whether Twitter is trying to emulate Facebook, which has long held the title of the consumer’s social channel of choice.
Opinion has been split over whether the changes will mean the quick ‘dip-in, dip-out’ way that people have historically used Twitter will end, and whether removing the simplicity of the site – tweet, retweet, or favourite – will appeal to users.

The new features allow you to upload a larger full-width image from your desktop to add more creativity to your page. If you don't have a picture suitable, Twitter will let you choose from a dozen or so images it has created instead.

Other features include the ability to pin your favourite tweet to the top of your page, ‘best tweets’ where tweets that have received more engagement appear larger in your timeline, making your best content easy to find, and ‘filtered tweets’, whereby you can now choose which timeline to view when checking out other profiles such as tweets, tweets with photos/videos, or tweets and replies.

The new profile was given a soft roll-out to new users and some existing users over the past month.

What do you think? Tweet us at @onlincolnshire and have your say.